Case study · Shopify store & web design
A cinematic Shopify store that grew bookings by 300%
AKO Wedding Photography, founded by Okai Tumse, captures weddings across England, Scotland and Wales. We designed and built a Shopify store that feels as timeless as the photography, where couples can enquire about wedding coverage and book vintage photo booth hire in one place.
The brief
What AKO needed
AKO offers full-day wedding photography, engagement sessions and vintage photo booth hire. The brand needed a website that felt premium and could take real bookings, not just look good.
- Look like the photography. Dark, cinematic and timeless. Generic Shopify themes looked too much like a shop.
- Take bookings and deposits. Photo booth hire had to be bookable online, with a clear starting price and deposit.
- Make enquiring simple. Photography is quote-led, so couples needed an easy path: browse, fill in a form, get a call back.
The solution
What we built
Custom Shopify store
A bespoke theme built with CSS3 and JavaScript, so the store looks editorial rather than off-the-shelf.
Productised services
Wedding photography, engagement sessions and photo booth hire, each with clear details and a next step.
Bookable photo booth hire
Photo booth packages can be added to cart and booked with a deposit, starting from £495.
Wedding enquiry form
Captures the service, names, date, venue and notes, so AKO has everything needed before the first call.
A clear three-step process
Browse, fill out the form, and AKO gets in touch, explained simply so couples know what happens next.
Social proof that sells
A testimonial slider with real couples, locations and five-star reviews.
The experience
Built around how couples decide
The page follows the order couples think in: who AKO are, what the photography looks like, how it works, and what it costs.
Turning visitors into bookings
Trust first, then an easy way to enquire
Reviews from real couples build confidence, and the enquiry form gathers everything AKO needs to quote.
The result
Bookings up 300%, revenue up 150%
After launch, AKO saw a 300% increase in bookings and 150% revenue growth. Couples now have one place to see the work, book a photo booth and enquire about their wedding, and because the store runs on Shopify, AKO can add new services without a rebuild.
- Custom Shopify theme
- Bookable photo booth with deposits
- Wedding enquiry form
- Mobile-first design
- Testimonials and trust signals
Want a website that books more clients?
Photographers, venues and service businesses: we build Shopify stores and websites that turn visitors into bookings.

